Making its debut in America, Light Lane embarked on its first-ever journey to the United States. Following successful stops in Asia, our team underwent a complete redesign and introduced 10 new bikes to the American audience.
Each station boasts customizable LED lights, human-powered music, and captivating projections. Collaborating closely with the BID, our team curated unique images that pay homage to the rich history of the neighborhood while showcasing the remarkable talent of hip-hop artists who have emerged from the borough.