{"id":979,"date":"2023-05-18T06:56:01","date_gmt":"2023-05-18T06:56:01","guid":{"rendered":"http:\/\/lemondestudio.com\/?p=979"},"modified":"2023-05-18T17:33:35","modified_gmt":"2023-05-18T17:33:35","slug":"a-steaming-hot-winter-for-lemonde-studio","status":"publish","type":"post","link":"http:\/\/lemondestudio.com\/fr\/a-steaming-hot-winter-for-lemonde-studio\/","title":{"rendered":"Un hiver bien rempli pour LeMonde Studio"},"content":{"rendered":"<div id=\"fws_69e7ba2677519\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row\"  style=\"padding-top: 0px; padding-bottom: 0px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-overlay=\"false\"><div class=\"inner-wrap\"><div class=\"row-bg viewport-desktop\"  style=\"\"><\/div><\/div><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p>Alors que le soleil pointe enfin le bout de son nez sur l'Am\u00e9rique du Nord, notre \u00e9quipe prend un dernier moment pour revenir sur un hiver bien rempli par des activations aux quatre coins du continent. Du lancement de notre nouveau produit, VivaCity, lors du SXSW \u00e0 Austin, au retour de la Big Apple, cette fois au Lincoln Square, nous n'avons eu que tr\u00e8s peu de temps pour nous reposer. Nous avons \u00e9galement con\u00e7u un nouveau festival hivernal, Bor\u00e9al, deux excellents programmes durables \u00e0 l'a\u00e9roport de Montr\u00e9al, une activation de marque unique \u00e0 la Coupe Grey et de multiples programmes de No\u00ebl pour les villes.<\/p>\n<p>Tout a commenc\u00e9 \u00e0 la Coupe Grey avec NexGen et nos partenaires, Inventa. Nous avons con\u00e7u quatre animations durables pour c\u00e9l\u00e9brer leur commandite de la LCF, mais surtout pour partager avec le public leurs valeurs \u00e9cologiques et susciter l'enthousiasme autour du match \u00e0 Regina. Notre \u00e9quipe a con\u00e7u trois bascules \u00e0 \u00e9nergie-humaine \u00e9quip\u00e9es de lumi\u00e8res LED, une zone de jeux d'adresse unique en son genre pour mettre \u00e0 l'\u00e9preuve les comp\u00e9tences des visiteurs en mati\u00e8re de football, un banc de football g\u00e9ant en bois, et l'ultime d\u00e9fi physique, deux v\u00e9los \u00e0 propulsion humaine en forme de ballon de football.<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t<div class=\"wpb_gallery wpb_content_element clearfix\">\n\t\t<div class=\"wpb_wrapper\"><div class=\"wpb_gallery_slidesflickity_static_height_style\" data-onclick=\"link_image\" data-interval=\"5\"><style>.wpb_gallery_slidesflickity_static_height_style .nectar-flickity.instace-69e7ba2678601:not(.masonry) .flickity-slider .cell img {\n      height: 300px;\n    }\n    @media only screen and (max-width: 1300px) {\n      .wpb_gallery_slidesflickity_static_height_style .nectar-flickity.instace-69e7ba2678601:not(.masonry) .flickity-slider .cell img {\n        height: 400px;\n      }\n    }\n    @media only screen and (max-width: 1000px) {\n      .wpb_gallery_slidesflickity_static_height_style .nectar-flickity.instace-69e7ba2678601:not(.masonry) .flickity-slider .cell img {\n        height: 350px;\n      }\n    }\n    @media only screen and (max-width: 690px) {\n      .wpb_gallery_slidesflickity_static_height_style .nectar-flickity.instace-69e7ba2678601:not(.masonry) .flickity-slider .cell img {\n        height: 300px;\n      }\n    }<\/style><div class=\"nectar-flickity not-initialized instace-69e7ba2678601\"  data-touch-icon-color=\"default\" data-drag-scale=\"\" data-overflow=\"hidden\" data-wrap=\"wrap\" data-spacing=\"default\" data-shadow=\"none\" data-autoplay=\"true\" data-autoplay-dur=\"5000\" data-free-scroll=\"\" data-controls=\"none\"><div class=\"flickity-viewport\"> <div class=\"flickity-slider\"><div class=\"cell\" data-lazy=\"true\"><img loading=\"lazy\" decoding=\"async\" width=\"382\" height=\"503\"  src=\"data:image\/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%20382%20503'%2F%3E\" data-nectar-img-src=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/VivaCity.jpg\" class=\"skip-lazy nectar-lazy attachment-large\" alt=\"\"  data-nectar-img-srcset=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/VivaCity.jpg 382w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/VivaCity-228x300.jpg 228w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/VivaCity-9x12.jpg 9w\"><a class=\"entire-slide-link\"  href=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/VivaCity.jpg\"><\/a><\/div><div class=\"cell\" data-lazy=\"true\"><img loading=\"lazy\" decoding=\"async\" width=\"656\" height=\"492\"  src=\"data:image\/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%20656%20492'%2F%3E\" data-nectar-img-src=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/LemondeFooter.jpg\" class=\"skip-lazy nectar-lazy attachment-large\" alt=\"\"  data-nectar-img-srcset=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/LemondeFooter.jpg 656w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/LemondeFooter-300x225.jpg 300w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/LemondeFooter-16x12.jpg 16w\"><a class=\"entire-slide-link\"  href=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/LemondeFooter.jpg\"><\/a><\/div><div class=\"cell\" data-lazy=\"true\"><img loading=\"lazy\" decoding=\"async\" width=\"624\" height=\"416\"  src=\"data:image\/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%20624%20416'%2F%3E\" data-nectar-img-src=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/FootballLemonde.jpg\" class=\"skip-lazy nectar-lazy attachment-large\" alt=\"\"  data-nectar-img-srcset=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/FootballLemonde.jpg 624w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/FootballLemonde-300x200.jpg 300w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/FootballLemonde-18x12.jpg 18w\"><a class=\"entire-slide-link\"  href=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/FootballLemonde.jpg\"><\/a><\/div><div class=\"cell\" data-lazy=\"true\"><img loading=\"lazy\" decoding=\"async\" width=\"590\" height=\"442\"  src=\"data:image\/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%20590%20442'%2F%3E\" data-nectar-img-src=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/BigApple.jpg\" class=\"skip-lazy nectar-lazy attachment-large\" alt=\"\"  data-nectar-img-srcset=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/BigApple.jpg 590w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/BigApple-300x225.jpg 300w, http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/BigApple-16x12.jpg 16w\"><a class=\"entire-slide-link\"  href=\"http:\/\/lemondestudio.com\/wp-content\/uploads\/2023\/05\/BigApple.jpg\"><\/a><\/div><\/div><\/div><\/div><\/div>\n\t\t<\/div> \n\t<\/div> \n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"wpb_wrapper\">\n\t\t<p>Install\u00e9s devant des poteaux de but unique en son genre, les utilisateurs devaient g\u00e9n\u00e9rer un maximum d'\u00e9nergie en p\u00e9dalant le plus vite possible. L'\u00e9nergie g\u00e9n\u00e9r\u00e9e par leur effort constant \u00e9clairait leur c\u00f4t\u00e9 des poteaux, l'utilisateur qui \u00e9clairait enti\u00e8rement son poteau de but \u00e9tait d\u00e9clar\u00e9 vainqueur.<\/p>\n<p>En d\u00e9cembre, notre d\u00e9sormais c\u00e9l\u00e8bre Big Apple a fait son retour attendu \u00e0 New York. Pour l'occasion, notre \u00e9quipe a mis en place un karaok\u00e9 de No\u00ebl \u00e0 propulsion humaine et un arbre musical autour de Lincoln Square.<br \/>\nAu nord de la fronti\u00e8re, notre \u00e9quipe s'est occup\u00e9e de la direction artistique du nouveau festival d'hiver le plus branch\u00e9 de Montr\u00e9al, Bor\u00e9al. Notre \u00e9quipe a supervis\u00e9 la conception de la marque et la direction artistique de l'\u00e9v\u00e9nement. Elle a \u00e9galement produit plusieurs installations sur le site, dont une glissade guitare g\u00e9ante, plusieurs bancs LED en forme d'\u00e9toile, un arbre musical, un cadre photo g\u00e9ant \u00e0 propulsion humaine et un parcours de bo\u00eetes \u00e0 musique mettant en vedette des artistes locaux.<\/p>\n<p>L'a\u00e9roport de Montr\u00e9al a accueilli deux nouvelles installations, Re_Connect et Artbre. Re_Connect permet aux voyageurs de recharger leur t\u00e9l\u00e9phone \u00e0 l'aide de l'un des quatre v\u00e9los install\u00e9s sur place, tout en diffusant une ambiance sonore naturelle et paisible. Artbre met en valeur les engagements de YUL en mati\u00e8re de d\u00e9veloppement durable gr\u00e2ce \u00e0 une bo\u00eete \u00e0 musique en forme de champignon, aliment\u00e9e par l'\u00e9nergie humaine et install\u00e9e sous un arbre construit sur mesure.<br \/>\nTo cap off a busy winter, our team headed to SXSW in Texas and launched our latest innovation, VivaCity, dressed up as a palm tree for the occasion. Based on the location and activation goal, the structure uses various green technologies, including solar panels, motion detection technology and a system of cranks to distribute a refreshing mist to anyone sitting under it. The unit is 100% off-grid and controls the mist level, factoring in the current temperature. The structure also has lights and speakers activated through the crank, adding to the immersive experience. Thank you to Telefilm Canada for inviting us to the Canada House.<\/p>\n<p>\u00ab L'impact du changement climatique n'est pas un probl\u00e8me du futur mais fait partie int\u00e9grante de la r\u00e9alit\u00e9 d'aujourd'hui. Imaginons la ville de demain avec des installations utilisant le jeu pour sensibiliser Le Monde. \u00bb \u2013 Felix Marzell, Pr\u00e9sident and Fondateur de LeMonde Studio.<br \/>\n<strong>Felix Marzell, President and Founder of LeMonde Studio.<\/strong><\/p>\n<p><strong>\u00c9crit par Nicolas Synnott<\/strong><br \/>\nCOO et Managing Partner \u00e0 LeMonde Studio<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"As the sun finally shows its face over North America, our team takes one last moment to reflect on a busy winter of activations in all four corners of the...","protected":false},"author":3,"featured_media":949,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"_links":{"self":[{"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/posts\/979"}],"collection":[{"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/comments?post=979"}],"version-history":[{"count":5,"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/posts\/979\/revisions"}],"predecessor-version":[{"id":997,"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/posts\/979\/revisions\/997"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/media\/949"}],"wp:attachment":[{"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/media?parent=979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/categories?post=979"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/lemondestudio.com\/fr\/wp-json\/wp\/v2\/tags?post=979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}