Light Lane Milwaukee

For the first time ever, Light Lane made its debut in the Midwest, with four of our bikes stationed in the Riverwalk District for the summer. Each bike displayed a segment of an original poem written by a local artist when in use. Alongside the poetic projections, the bikes also activated music and various light programming. Light Lane proved to be the perfect exhibit for both day and night, captivating visitors around the clock.

Project Type

Public Art

Client

Downtown Milwaukee